Profit Projects^®
Pricing on the Periphery
Pricing Processes
Quote Process
Touch Plan #1 & 2
Sales Management
New Product/Service Launch
Product/Service Line Management

Goal
Delight customers ... know your market, plan your approach, connect your people and processes effectively with your market, and create profitable new sales.

Principles

• 80 percent of revenue comes from 20 percent of your customers.
• Not all customers are equal. Different customers should be priced and supported differently.
• Nurturing customers and targets is the entire company's business.